Inside China | About us
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About us


20 years of business experience in China

5 years of production management experience in China

5 years of general management experience in China

5 years of financial and accounting experience in China


Inside China has working experience from inside China for more than 25 years. From exports to China, setting up an organization, expansion, starting and expanding production, exports from China, handling company growth, financing, financial, accounting and human resource management, solving production and quality problems, listing of Chinese company on the stock exchange abroad –and this in Chinese companies.

This has given us an invaluable insight in the Chinese business culture and the chance to build up an extensive network and contacts within the Chinese business community. Our team includes Chinese executive who can help with culture and language barrier between Chinese companies and foreign players. Contacts and relations we now use to help correcting problems from the inside, using our knowledge of the Chinese way to save time and ensure long lasting solutions.

Beside our inside experience from China we have a technical background and wide industrial experience from Europe – USA – Canada – Asia, International business, finance and accounting, human resource and management, strategy work, production, logistics, acquisitions and board work.



Who we are:

Harald Rach

Bill Tunbrant

Judyanna Chen

5 years of experience as CEO and Production Manager in China.


Master of Science (Civilingenjör), Chalmers University of Technology Chalmers Högskola), Gothenburg. Mechanical Engineering, Production and Organization.


Wide industrial experience from ABB, Finnveden, Faurecia, Xylem involving electrical industry, power transmission, robotics, systems sales, delivery and installation of turn-key automation solutions in the mechanical industry, building or of production workshops, supervision and quality control in industrial applications using cameras connected to computers, quality and environment certification, management consulting with focus on strategy, cost cutting and business improvements, company turn around, as well as working as CEO in China for 5 years. Mainly with focus on production companies in the mechanical industry.


25 years in leading production and CEO positions.


Experience as CEO from company turn arounds in the automotive industry using the lean production principles.

20 years of business experience with China, Senior Advisor to a Chinese company and IPO of a Chinese company in Canada.


Master of Science (Civilingenjör), The Royal Institute of Technology (Tekniska Högskolan, KTH), Stockholm, Industrial Economy and Organization.


Wide industrial experience with focus on international business, strategy work, turn arounds, merger and acquisitions.


Experience from: Atlas Copco, Swedish Trade Council, Munters, Dynapac Group, Greiff Finishing, CEA, Cramo, Nordic Modular Group.


25 years of CEO experience.


Experience from board work in Sweden and abroad including listed companies in Sweden and North America.

5 years of experience as a finance and accounting executive in China.


Certified Public Accountant (U.S.), Washington Board of Examiners, USA; Chartered Professional Accountants, CA, Chartered Professional Accountants in Canada, Bachelor of Commerce Degree, with Distinction, University of Alberta, Canada.


Over 12 years of finance and accounting experience including designing and implementing strong internal controls processes.


Experienced in converting China financial records to IFRS and implementation of periodic (monthly, quarterly, annual) management reports for executives to govern progress on budgets and financial targets, operational goals, sales targets, and overall Company goals.


Strategic player in identifying growth and expansion opportunities in China and/or North America.


Experienced in international transactions, going public transaction, debt and equity financing and mergers and acquisitions.


Key player in bridging culture and business gap for board and management members in Asia and North America.


Fluent in Mandarin, Cantonese and English.


Experience from: International Financial Data Services, China Health Labs & Diagnostics,     Manning Elliott LLP and KPMG.


Experience as CEO in China and as CFO of listed companies in Canada and USA with operations in China. A solution provider to assist companies in bridging cultural and business gap with their Chinese counterparts.